“If you are not buying what I’m selling, it’s my fault, not yours.” — the ultimate salesman, baseball’s Bill Veeck
I am a journalist with more than 40 years of experience. That’s a big number – 40.
So is this: I am one of 11 children, which helps explain how I have made it as a freelance writer for more than 26 years. You have to fend for yourself, be your own boss, hold board meetings in the mirror. You also have to hustle. I hustled so much one week I had the cover story in both The New York Times and the USA TODAY sports sections ... on the same day.
I write compelling stories. While most of my work has been with news organizations, I am a vivid storyteller for businesses and individuals. It’s my job to help them sell themselves, to bring their unique stories into the light for the audience of customers, which builds trust.
I write and ghostwrite case studies, web articles, blog posts and newsletters highlighting innovation, originality, and exciting, successful methods. I have written thousands of articles on athletes and coaches, which means I can deliver sophisticated, effective and illuminating executive biographies.
I contribute to The New York Times, USA TODAY, USA TODAY Sports Weekly, OZY, The Boston Globe and The Miami Herald, among others. I am co-author of Fourth and Goal Every Day, which is a look at the culture (recruiting, player development, practice, schemes) of the Alabama football program under Nick Saban. My own book by Howard/Simon & Schuster, How The SEC Became Goliath, is a look at the seven straight national championships (2006- 2012) won by the Southeastern Conference in college football.
I write for the Georgia Forestry Association magazine on robust landowners and their place in the state’s economy and Capital Development Partners, a leader in infrastructure development. I also write about law and education for Georgia State University publications.
Left to right (front row): Charles Odom, Amy Jinkner-Lloyd, Hall of Famer Chipper Jones, Carroll Rogers, Guy Curtright; (back row): Ray Glier, Mark Bowman, Jeff Schultz, Kevin Barnes, Jon Cooper
[Image credit: Curtis Compton]
More on Me
My wife and I have two sons and live in Decatur, Ga. My mother was a nurse, and my father was a foreign service officer and “The Voice of Little League Baseball.” He was the public address announcer at the Little League World Series for 25 years.
My favorite work: providing story content for the $66 million College Football Hall of Fame in Atlanta.
Specialties: Trends in sports; Xs and Os; inside baseball; as well as college sports, the NBA and Major League Baseball.
I am a member of the Baseball Writers Association of America, the Football Writers Association of America, and the U.S. Basketball Writers Association. In June 2018, I was honored by the Georgia Sportswriters Association with first place and second place awards in the College/Professional category for stories in The New York Times and USA Today.